Why Coulee Boutique?
Welcome to the Coulee Boutique blog! While thinking about what to write about in my first post, I figured some background knowledge would be the way to go.
I am a middle school math teacher in a small, rural school. While I love my job, I was looking for another way to express myself. I've been approached numerous times to join friends in their business ventures, but none of them felt right to me. I knew if I was going to do something other than teaching, it would be an opportunity I created for myself.
The idea of a boutique came to me when driving through our little town. There was a commercial space for rent and it got my wheels spinning. I knew I couldn't afford the overhead of a physical location and start-up costs, but thought online would be the route to go. I honestly have no experience running a business, but as a long-time shopper and "lurker" of other online boutiques, knew I could make it happen.
There are so many important things to take care of when starting a business, but I was hung up on what to name my boutique. I was dead-set on "Ladybird Boutique" because our last name often gets mispronounced as ladybird and I thought it had a sweet connotation about it. I was certain this would be the name so I even designed a few logo options. A quick Facebook search yielded about 8 other Ladybird Boutiques. Ughhh - back to the drawing board!
A couple weeks later, while dropping my daughter off at daycare, I was soaking in the beauty of the sunrise, rolling hills, marsh, and bridge-covered creek. That's when the name Coulee Boutique came to me. I love this slice of Earth I call home. The Coulee Region was formed by the flowing Mississippi River. It's not where I grew up, but it's where my kids will. This area has my heart. <3